NOV. 13, 2002
CPM Opens New Imaging Center For Completely Customized Communications
NOV. 06, 2002
CPM Helps Health Care Understand, Achieve ROI with CRM
JUN. 26, 2002
CPM Marketing Group Announces Expanded Health2WorkTM Program to Improve Corporate, Employee Health
JUN. 05, 2002
CPM Marketing Group Develops First Healthcare Prospect Source for Pharmaceutical Industry, Medical Device Manufacturers
MAY. 01, 2002
CPM Offers New Services as Leading CRM Health Provider
MAR. 20, 2002
CPM Marketing Group Expands Predictive Index with 260 Million US Individuals, 112 Million Households
MAR. 06, 2002
CPM Marketing Group Acquires WellNext to Enhance Its Health2WorkTM Program
FEB. 25, 2002
CPM Marketing Group Signs Agreement with Greystone.Net to Enhance Consumer Health Portal with Customized Health Content
Following is a list of key articles featuring Customer Potential Management and our market solutions. For a free reprint of an article, please contact us by email or call us toll-free at 800/332-2631 ext. 221.
"How A Hospital Marketing Program Hit Its ROI Target," Healthcare Marketer's Executive Briefing, December 2002
"Warming Up To CRM," Healthcare Informatics, November 2002
"Advocate Health Care moves to personalized Web marketing approach," Internet Healthcare Strategies, November 2002
"Health Care Communications in the Age of HIPAA," advance Online Editions for Health Information Executives, November 2002
"Privacy Rule Finalized by HHS Will Impact Marketing Practices, Experts Say," Healthcare Marketer's Executive Briefing, October 2002
"Where do we go from here? Some new twists on the road to HIPAA compliance," Marketing Health Services, Fall 2002
"Boosting the Bottom Line with CRM," Marketing Health Services, Fall, 2002
"Indiana hospital test drives customer relationship marketing," Consumer Driven Healthcare, September 2002
"CRM Remedy," DIRECT, August 2002
"Viewpoint: Responding to Market Trends with Predictive Segmentation," Health Management Technology, August 2002
"Marketing Solution Generates High ROI for Health System," Healthcare Marketer's Executive Briefing, July 29, 2002
"Customers at Heart of New Relationships," Health Data Management, July 2002
"Newcomer Campaigns Hit Home," Healthcare Marketing Report, July 2002
"Marketing Group Expands Predictive Index," For the Record, May 6, 2002
"Executive Profile--John Hallick," In Business Madison, April 2002
"Case study: From Web presence to interactive portal," Medicine on the Net, April 2002
"CPM Buys Employee Health Services Provider," DM News, March 7, 2002
"Getting Returns for the Sender," Health Data Management, March 2002
"A Spoonful of Sugar: How to Turn Marketing Challenges Into Opportunities," Healthcare Marketers' Executive Briefing, March 2002
"CRM Data Security: A Matter of Technology and Policy," For the Record, February 25, 2002
"Positive member relationships can help boost the bottom line," February 2002, Managed Healthcare Executive
"Nine Top Tech Trends--Serving Stakeholders Catches on Enterprisewide," Healthcare Informatics, February 2002
"Health Care Gets Personal," Marketing Health Services, Spring 2002
"Preparing for HIPAA" HealthLeaders Fact File, HealthLeaders, February 2002
"Bringing Cardiology Services to a New Market," Marketing Health Services, Spring 2002
"CRM Solutions Outlook: A Look Across Vertical Markets," Gartner, Inc. 2001
"MedStar Health Takes a Stab at CRM," Strategic Health Care Marketing, January 2002
To get email updates when we have new press releases, click here to register.
|
